Corterra Book Blog
Running the business behind the booking.
Pricing, payments, no-shows, and memberships, explained for massage therapists, spas, and studios.
Sauna
Opening a Sauna Studio: The Pain Points Owners Wish They Saw Coming
Read enough sauna owner threads and the same problems repeat: schedules that oversell, turnover that eats revenue, no-shows in shared sessions, waivers in inboxes. Here is the pattern, and what to do about each before opening day.
Massage Therapy
Massage Cancellation Policy and No-Show Fees
An empty slot is income you can't get back. Here's what to charge for no-shows and late cancellations, a copy-paste policy template, and how to make it actually enforceable.
Sauna
Sauna Booking Software: What Studio Owners Actually Need
Sauna owners keep asking which booking software to use. Here's what a sauna needs from it, in the words owners use, and how Corterra Book handles each one.
Studio Operations
How to Fill Empty Class Spots at Your Studio
An empty class seat is the cheapest revenue you will ever miss. Here is how to tell whether a class is underfilled because of the time, the marketing, or students who quietly drifted away.
Client Retention
Spa Client Retention: How to Spot the Clients You're About to Lose
Clients rarely quit a spa. They just book less often, then not at all. Here is how to spot the regulars who are slipping away, using booking history you already have.
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